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Filters not Buckets: A prioritization presentation

Prioritization, or more specifically deciding what you will and will not build, is a key decision teams and organizations make on a regular basis.

You could even say that it is the most important activity that product people, including business analysts, do. Yet many organizations use ineffective approaches to prioritization that adds more confusion than clarity, and leaves teams focusing on who screams loudest.

Additionally, prioritization approaches vary widely depending on your context. You take a different approach to deciding what you do when you manage an excruciatingly long backlog than when you’re building software to support a new process.

Come to this workshop to learn some key prioritization principles, experience some simple, yet powerful prioritization techniques, and engage with others to figure out the proper prioritization techniques for your context.

Learning Objectives

  • Learn key prioritization principles that enables focus and clarity.
  • Experience simple, yet powerful prioritization techniques that you can use back at work.
  • Engage with others to figure out the proper prioritization techniques for your context.
filters-not-buckets-dsmDownload

Additional Reading

To find out more about prioritization in different contexts, subscribe to InsideProduct.

An Overview on Priority

Some things to consider the next time you need to do a prioritization exercise on your product.

Epic Portfolio Prioritization

My answer to a question about prioritization frameworks, and prioritizing a set of epics.

Prioritizing when rebuilding a product

When you prioritize a product replacement, you decide what features your product will and will not have. Then for each feature that you include, you dive into details how you’ll deliver.

Priority Decisions for a New Product

Prioritization for a new product is tricky because you don’t have any history to tell you if people are interested in your product and what makes them interested.

Prioritizing your product optimizations

Once you hit product market fit, your product moves into the growth stage of the product life cycle and you switch into product optimization. At this point, you experiment to prioritize.

Prioritizing during feature refinement

Feature refinement provides a way to do that in a way that allows you consider options and focus on the essential aspects of the feature and discard the aspects that aren’t completely necessary.

Prioritizing a bunch of stakeholder requests

The key to prioritizing stakeholder requests is to balance value, viability, feasibility, and usability. You need to consider any potential impact to customers and the overall business.

The product lifecycle for internal products

The product lifecycle has a significant impact on how you approach your product. It may even be more important for internal products.

Category: Presentation
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