Presentation

This talk introduces the product model, describes “product people” and explains the relevance for business analysts.

Prioritization, or more specifically deciding what you will and will not build, is a key decision teams and organizations make on a regular basis. You could even say that it is the most important activity that product people, including business analysts, do. Yet many organizations use ineffective approaches to prioritization that adds more confusion than …

This presentation explains how business analysis contributes to successful digital transformations. You’ll also find out how to tell if you’re in a digital transformation in name only and find out how you can make the best of that situation with techniques that are helpful in both circumstances.

Learn how to go from a business analyst job to a role as a product owner or product manager based on the experience of those who've done it.